Joni Priest brings practical knowledge and tested insight to your development projects in Middle Tennessee.

With 15 years of public sector and private sector experience, Joni's familiarity with Nashville zoning and planning policy is unparalleled.

During her time at the Metro Nashville Planning Department, Joni wrote the Downtown Code, oversaw construction in UDO and SP zoning districts, and drafted several amendments to the Davidson County zoning code.

Joni’s private sector experience includes creating strategies for community engagement, drafting Specific Plan regulations, and guiding developments through the rezoning process.



Entitlements and regulations can be cumbersome and complicated to navigate.

During her time in Metro Nashville government, Joni wrote many sections of the zoning code and can provide you with unparalleled insight on your property's rights and regulations.



Planning policies are the tool that Nashville decision makers use to judge development proposals.

Joni’s experiences as an author of the Community Character Manual and of several Community Plans, and as a contributor to the NashvilleNext process, uniquely qualify her to create a thorough and comprehensive policy analysis for your property.

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Good projects need community support.

With experience in the public sector and private sector, Joni understands the importance community engagement to facilitate fruitful discussion in a setting of respect and collaboration.

Each neighborhood in Nashville is different, and Joni will craft a community engagement strategy specific to your project and your needs.


We have not only enjoyed getting to know you, but have enjoyed the excitement, passion, and out-of-the-box thinking you have brought to our project.
— Music Business Executive
I appreciate excellence. And I want it on my team.
— Architect
I don’t think we could have had a better meeting. Thanks for your great work. We are very impressed!
— Property and Business Owner
I was investing in my first land purchase and was naturally nervous that I would misunderstand what could be built on the property. Joni was able to work with my quick timeline and gave me the certainty I needed to proceed.
— First-time Investor


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